Dear mid-60s Buick caregivers with an eye to automotive history,
Perhaps most of you were already aware of the story of Henry Leland, but I wasn't aware of this man's pivotal role in launching the American luxury car market. Hagerty's has a nice write-up on their blog:
https://www.hagerty.com/articles-videos/articles/2019/10/16/why-henry-leland-is-unknown-in-detroitHenry Leland started out getting a solid foundation in machining and was successful in the Detroit area making among other things external combustion engines for marine and stationary use. Later he started manufacturing internal combustion engines for Oldsmobile.
Most of us know that Henry Ford's second attempt to form a car company became Cadillac, but the figure that made that happen was Henry Leland. His meticulous devotion to precision resulted in cars of higher quality that started Cadillac on its path to the high-end market. It was that reputation that attracted Billy Durant to buy Cadillac and make Henry Leland a high executive at GM.
It is the next phase of Henry Leland life that is less known and ultimately tragic. During the first world war, Leland wanted to build a plant to manufacture Liberty airplane engines. However, Durant was a pacifist and didn't want anything to do with war production. Leland left GM to create his plant and got a 10 million dollar contract to manufacture the engines. Based on this he started a second car company - Lincoln.
Alas, the U.S. Government didn't fully honor the contract and Lincoln ran into serious financial trouble - ultimately filing for bankruptcy in 1922. None other than Henry Ford would snap up the assets of Lincoln for 1/2 what the assets were considered to be worth and humiliated Leland when he took over. Hardly an appropriate fate for the man who had founded two of the best known car brands in the United States.
A interesting read if melancholy.
Cheers, Edouard
P.S. There are some additional details on Henry Leland's life in the Wikipedia article about him:
https://en.wikipedia.org/wiki/Henry_M._Leland